Victoria Beckham has turned a profit for the first time in 15 years – with the help of an £890 clutch bag, a £30 eyeliner and a carefully orchestrated social media strategy which sees her post make-up tutorial videos on TikTok which are watched by millions.
The former Spice Girl, 49, is said to be ‘thrilled’ at the turnaround after her latest financial accounts showed it was £200,000 in the black in 2022, as shoppers bought up her accessories after she launched a line of leather goods last year.
The chain pouch clutch bag, which comes in several colours including black, cream and lilac, has become a must-have item. While most of them are priced at £890, more specialised versions cost up to £1,550.
Meanwhile, her beauty arm, which Victoria began in 2019, has also been a huge success – in particular her satin kajal eyeliner, priced at £30.
Victoria Beckham has turned a profit for the first time in 15 years – with the help of a carefully orchestrated social media strategy which sees her post make-up tutorial videos on TikTok which are watched by millions.
The former Spice Girl, 49, is said to be ‘thrilled’ at the turnaround after her latest financial accounts showed it was £200,000 in the black in 2022, as shoppers bought up her accessories after she launched a line of leather goods last year.
